Evolving Media Jungle Book

•media industries: how the media industries’ processes of production, distribution and circulation affect media forms and platforms

A Level in Media Studies

•most successful films of all time (it has taken over 100 billion US dollars) and followed a traditional pattern of production, distribution and circulation, although it enjoyed a ‘second life’ on video and DVD.

•Providing both films for the focus of an industry study will allow learners to consider how the film industry has changed from 1967 to present day in relation to how both set films were produced, distributed and circulated, including considerations of technological change, regulation and the significance of patterns of ownership and economic factors.

•Extracts of both films may only be considered in relation to the media industry issues exemplified. Textual analysis is not a requirement of the study or assessment of Film as a media form.

•Theories of media industries do not need to be studied. 

The Jungle Book (hereafter JB) was released in 1967 by Walt Disney Productions. It was created at the Walt Disney Studios

in California. Disney’s animation studio had been responsible for developing many of the techniques and ways of working that became standard practices of traditional cel animation,

Pioneered the use of the multiplane camera to create an early 3-D like effect.